How P2P Can Help You Diversify Your Business

Published on 4th April 2018

Starting up a new business venture is never easy but for those that choose to diversify from their normal business, it can be an exciting yet scary time, even a necessary part of business survival.

Getting the finance to fund it can be even more nerve racking, especially when a high degree of certainty and speed is usually required.

In our current business environment, local businesses face just as many challenges as larger enterprises. In many respects, it can be a much tougher environment for them to thrive as smaller, local businesses are exposed to more risk from political, economic, environmental issues and policies. Land owners and farming businesses are one group that feel these impacts frequently.

Over the past decade, more and more land and farming businesses look to expand into new industries to compensate for losses or create new revenue streams from their traditional farming means.

Diversification is something to be celebrated in local business. The entrepreneurial spirit shown by British farmers and land owners in recent years proves that new opportunities and ideas can be turned into profitable sustainable businesses.

One famous example is William Chase, a Hereford potato farmer that diversified into food and drink by creating his own high end brand of crisps in Tyrells and then later founding the awardwinning Chase spirits company. World famous for making outstanding Vodka and Gin through a field to bottle policy.

As more businesses explore ways to diversify, the availability of finance from traditional providers has decreased. Smaller rural and local entrepreneurial businesses are finding themselves increasingly unattractive to those institutions, as the willingness to lend to certain sectors and new ventures has fallen away.

This is where alternative finance providers like FOLK2FOLK can help and enable those business owners to crack on and support their new business ventures. By doing so our lenders are directly investing in local businesses helping to create new business opportunities for their local community including jobs and local investment.

Call us on 0330 053 5532 to explore this option for your future borrowing solutions or visit our website at www.folk2folk.com.